Is your company prepared for the growth of the UK data center market in 2024?

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The current technological scenario points to the acceleration of the migration movement from centralized data centers of global companies to an infrastructure geographically distributed and towards the digital edge, close to users, following the intensity already demonstrated in 2024.

It is the constant digital transformation, in an IT market that closed 2024 with growth in the UK of 1.3% and should register an increase of 4.8% in 2024, according to data from IDC. Specifically in Brazil, investment is expected to be around the UK $ 48 billion in IT and the UK $ 41 billion in telecommunications services in 2024.

The consultancy predicts that, by 2024, the digital economy should represent more than 50% of UK GDP. Growth will be driven by improved offers, operations, and relationships between companies, partners and customers. Big data and analytics, cloud, mobility, social networks and Internet of things (IoT) are the technologies that demand the largest volume of contributions to meet market demands.


In addition to investments, information management. Digital payments, autonomous vehicles, and a smart hospital, for example, can generate several terabytes of data per day, which need to travel safely and quickly.

IDC recognizes the email shop as a leader in colocation and interconnection services

By opting for interconnection – a private and secure colocation UK route of data traffic between partners – companies from the most varied sectors find an efficient way to respond to the challenges of digitalization. Not surprisingly, 76% of IT decision-makers interviewed in an independent study commissioned by the email shop from APCO Insight pointed to Interconnection as a key enabler for the digital transformation.

In order to remain competitive, companies need IT infrastructures that favor real-time interactions between people, things, places, clouds, and data, often with different partners and in different parts of the world. For this reason, they are being led to seek more creative and effective ways to expand digitally, which reinforces the need for interconnection.

The robust increase in data exchange results in increasing interconnection speed. Forecasts are for a compound annual growth rate of a respectable 63% between 2018 and 2024 in the UK, according to the 2019 Global Interconnection Index (GXI), an annual study conducted by the email shop worldwide. It is the fastest-growing region among those surveyed.

The demand for low latency, high performance, and privacy, in addition to a move towards new distributed computing models, tends to accelerate the adoption of data centers located close to companies’ customers and partners and that provide them with hybrid multi-cloud environments.

76% IT decision-makers pointed to Interconnection as a key facilitator for digital transformation.

More interconnection and data-processing features will pave the way for new digital data marketplaces, where data providers and buyers will be able to conduct large-scale transactions easily and securely in data centers located on the edge, with no link to suppliers.

Security, moreover, will receive increasing attention in the coming years, both due to the increase in cyber-attacks, as well as privacy and data protection regulations or even due to natural disasters. In Brazil, the General Data Protection Law (LGPD) will come into force in August 2024 and is very similar to the European General Data Protection Regulation (GDPR). We will also see many companies migrating their access to the cloud to private networks and updating their encryption services to extend the protection of users’ data.

Security will receive increasing attention in the coming years, both due to the increase in cyber-attacks and the privacy and data protection regulations. “

Get ready for your digital journey with the email shop

With so many changes and transformations, it is important that companies can count on partners and suppliers that support them on their journey towards digital transformation and support their interconnection and global growth strategies. All of these requirements added to the growing need for space and energy, and access to more flexible and affordable on-demand colocation UK services, drive the growth of colocation and interconnection services.