At present, nearly 700 million individuals around the world reportedly suffer from a range of mosquito-borne diseases, including Zika, dengue fever, and West Nile, which cause around 1 million deaths worldwide. These alarming numbers and consistent rise in the number of individuals suffering from mosquito-borne diseases, particularly in developing regions of the world, has increased the demand for body-worn insect repellents. In addition, several species of insects have increasingly become more resistant to conventional parathyroid-based repellents due to which, research and development activities have gained considerable momentum across the body worn insect repellent market.

In the current scenario, a great amount of emphasis is being given to the production of body worn insect repellents that are plant-based or based on naturally occurring compounds to minimize the negative effects of these products on the environment. Although plant-based repellents are gaining considerable popularity worldwide, manufacturers are largely focusing on addressing the manufacturing challenges pertaining to transforming a natural plant oil to a commercial product. Diethyl-meta-toluamide (DEET) is one of the most popular and widely used insect repellents across the world. However, the trend is likely to change during the forecast period, as research activities are in full swing to launch environment-friendly and effective insect-repelling solutions and products.

Sensing a lucrative business opportunity, a number of small startups and medium-sized companies are venturing into the body worn insect repellent market due to which, an array of body worn insect repellents are available across both online as well as offline sales channels. At the back of these factors, the global body worn insect repellent market is expected to witness steady growth rate during the forecast period.

Body Worn Insect Repellent infographic

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Pendulum Swings in Favor of Plant-based Formulations as Consumers Express Aversion to Using DEET

Although DEET continues to have a considerable market share, the trend is likely to change over the upcoming years, as consumers are increasingly swaying toward the use of organic and natural body worn insect repellent formulations. This is projected to drive the body worn insect repellent market. Some of the top-selling points of plant-based body worn insect repellents include pleasant fragrance, desirable feel to the skin, and vapor action. In addition, growing consumer complaints regarding the oily texture and irritation caused by DEET is another major factor due to which, the demand for plant-based body worn insect repellents are growing in demand. Consumers are increasingly seeking other alternatives to DEET due to which, market players are focusing on expanding their product portfolio.

Body Worn Insect Repellent Market Segmentation

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Due to the rising consumer demand for DEET alternatives, several new products have entered the body worn insect repellent market. For instance, in 2019, a lotion derived from Shea butter and DEET insect repellent was developed by Maïa to combat malaria– one of the most lethal parasitic diseases worldwide. The newly developed innovative product has gained considerable traction over the past few months and the trend is likely to continue. Manufacturers are also investing resources to formulate long-lasting, cost-effective, and highly effective repellents.

Mosquito Repellent Patches – An Ideal Solution for Infants

Among different types of body worn insect repellent products, stickers, or patches have emerged as an ideal solution for infants. The demand for insect repellent patches that contain essential natural oils such as eucalyptus, peppermint, lavender, and citronella is witnessing steady growth, as they are safe for infants and provide optimum safety. Although lotions, ointments, and gels are more effective than patches, patches are comparatively easier to use due to which, body worn insect repellent patches are likely to grow in popularity over the course of the assessment period. Sensing the growing demand for mosquito repellent patches, a number of brands are launching new products to strengthen their position in the body worn insect repellent market. For instance, PeeSafe launched ‘Scare-Away Mosquito Repellent Patches’ under the Moskito Safe range to protect infants from mosquito-borne diseases.

Sales of Mosquito Repellent Wristbands Rise amid COVID-19 Pandemic

As the COVID-19 pandemic continues to spread like wildfire across the different regions of the world, growing health-related concerns among consumers could potentially increase the demand for body-worn insect repellents. Although there is no evidence of the COVID-19 virus being transmitted via insects, as a safety measure, consumers continue to purchase repellents to stay safe. The demand for mosquito repellent wristbands is on the rise mainly in developed regions of the world amid the COVID-19 pandemic. In addition, several companies are urging government authorities to include body worn insect repellents in the list of essential items due to the spike in the number of malaria and dengue cases.

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