Web Scraping Software Market – Introduction
- Web scraping software is used for extracting data from a website in a fast and efficient manner. The main role of web scraping is to collect and analyze the data of websites in order to regularize the functioning of the internet. For instance, a well-known fashion brand company ZARA uses web scraping for evaluating and analyzing consumer behavior toward latest trends.
- The growing concern to improve business productivity and enhance the organizational workforce is a major trend that fuels the demand for web scraping software. Web scraping software allows organizations to handle, process, and streamline all massive data sets in real time, which further results in strengthening the decision-making capacity of organizations. Furthermore, the main advantage of web scraping software is that it allows companies to gain a deeper understanding of their clients, which helps in narrowing down their target audience.
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Key Drivers of the Web Scraping Software Market
- Pricing optimization is a growing concern of organizations. This factor provides growth opportunity to the web scraping software market. Web scraping software allows the business to scrap real time prices and product catalog information from the website of the competitor. This information then goes through a normalization, indexing, matching, and formatting process.
- Rising digitalization in the healthcare sector is the major factor that drives demand for web scraping software. Web scraping software provides numerous solutions to the healthcare industry. This software allows healthcare providers to collect and monitor information related to healthcare products that are purchased and implemented in various locations. This in turn helps healthcare professionals to make the right decisions to sustain their position in the market.
- However, lack of technical workforce in developed economies is expected to hamper the growth of the web scraping software market.
Impact of COVID-19 on the Global Web Scraping Software Market
The COVID-19 pandemic has rapidly increased the adoption of web scraping software in various verticals. The growing cases of COVID-19 every day makes it impossible for researchers to understand and put all the data together in one place. Web scraping software helps researchers to scrap all important data related to consumers and COVID-19 strains. Later on, the data is used by researchers to understand the pattern of viruses and also in the research of identifying vaccines for COVID-19. Therefore, the rising need for real-time information propels the demand for web scraping software during the pandemic situation.
North America Accounts for Dominant Share of the Web Scraping Software Market
- North America holds a prominent share of the web scraping software market due to the growing data security concerns of organizations, which has resulted in increasing demand for website scraping software. This software helps to track and control the flow of data on the internet. Moreover, the growing amount of unstructured data in various end-use sectors also drives demand for the software. For instance, there is a 6.9% rise in web traffic in 2020 compared to 2019.
- The Asia Pacific web scraping software market is expected to expand at the highest CAGR during the forecast period. Some of the factors attributed to the growth of the market are rapid technical innovations, digitalization, and rising internet penetration.
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Key Players Operating in the Global Web Scraping Software Market
Companies operating in the web scraping software market are increasingly investing in research and development and adopting various strategies that result in fuelling demand for web scraping software. The web scraping software market is highly fragmented with the presence of numerous manufacturers in both developed and developing regions. Key players operating in the global web scraping software market include:
- Kuaiyi Technology
- Octopus Data
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