Every website owner wanted to get high targeted traffic to their website. Without traffic, a website is just like a billboard in a desert where no other person can see it. It doesn’t matter how you will make money or grow business from your website, targeted traffic is the key to success.
To get the targeted traffic it is important to get on the top page of Google. More than 90% of people never go to the second page of the search engine result as they find their required websites on the top page of Google. So, if you want to drive traffic to your site, you need to be on the top page of Google and ideally in the top 5 sites on the first page.
If you want to know how to drive traffic to your website then at the first stage you should know how to bring your site on the top page of Google. Here I will provide you a few but important tips that can help you in getting your site on the top page of Google and by getting this high ranking in Google you can drive more traffic to your site.
In digital marketing, On-Site SEO is the backbone of internet marketing. Without good on-site SEO, it is not possible to get the higher rankings in Google, and eventually, you will not be able to get targeted traffic to your site.
For on-site SEO you should focus on the title tags of each page. The SEO title tag should be keyword rich and relevant to the content. Keyword density is also important and it should not be more than 3%. Ideally, a 1% to 2% keyword density is enough.
Heading Tags is another factor that plays an important role in a good On-Site SEO strategy. So consider the headings tag as well, especially the H2 and H3 tags in the content.
Off-Site SEO is a part where you spend most of your time and budget because it is an ongoing process. You should get the backlinks to improve your website linking. All your links should come from the well-reputed websites. It is important to get the links from authority sites especially they Google News approved sites.
The best way for getting such links is to buy guest post from Google News approved site. 1 link from a Google News approved site is better than 100s of links that will never get indexed in Google.
Forum posting plays an important role and can bring targeted traffic. But for this, you need to build your profiles on different forums that should be niche relevant.
Blog commenting still a great way not only in providing the high rankings in Google search engines but also it can drive traffic to your website.
If you can get some links from educational websites with .edu domain TLD, then it would be a win-win situation for you. Same way, links from any .gov site have a great impact on Google rankings.
Social Media Optimization
Apart from search engine optimization, social media optimization is also very important. It can’t provide you with higher rankings in the search engine but social media is a great platform for getting the real targeted traffic in no time to your website.
You can drive traffic to your website from Facebook, Twitter, Pinterest, YouTube, and many other social media platforms. You just need to be active on your social media accounts and should stay in touch with the fans and followers of your profiles and pages.