The rise of technology as observed in the last decade has been transformational. From smart homes to smartphones and now 3D Mobile theatres, there is so much on the fore to be grasped and soaked in. And, now there is an option of carrying a theatre with the phone. A head-mounted display creates a total immersion experience of the user, revolutionizing the entertainment sector as was known till this 3D Mobile Theatre came to fore. Worn around the head, it ensures positioning as per the eyes, notwithstanding the direction of the head.
Technological innovations combined with personalized entertainment in the form of 3D Mobile Theatre is set to grow at a steady CAGR (Compound Annual Growth Rate) pulling the 3D mobile theatre market worth up by a considerable value. It owes largely to the convenience it creates, especially for travelers. It is also attractive in terms of disseminating educational programs.
It is important to note here that the 3D mobile theatre can be self-contained or it can also be connected to and external device.
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Global 3D Mobile Theatre Market: Notable Development
Key developments in the global 3D Mobile Market are shaping its future. To get a glimpse into transformative ones, read below.
- In 2017, Royole Corporation introduced to the world its first 3D virtual mobile theater, 4G Royole Moon. The company, which is known as a leading innovator and manufacturer of human-machine interface technology and products, had thus created another next gen product, increasing competition for other players. To add to this, the unit can be used with apps such as Tencent and iQIYI. These are the most popular video streaming apps in China.
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Market is slightly fragmented but competition is intense as prominent players include tech giants such as Sony Corporation, Royole, Facebook, Google, Microsoft, Magic Leap, HTC, Samsung, Nvidia, and Xiaomi Corporation. With the 3D Mobile Market expected to witness growth owing to cutting edge innovation, players would look to increase their investment in research and development. Other key strategies to expand market share would be mergers and acquisitions.
Global 3D Mobile Theatre Market: Key Trends
Markets often see few drivers that move the entire trajectory of growth upward. For the Global 3D Mobile Theatre Market, there are few very strong ones, out of which ones is outlined below.
- The market is seeing a surge in use of smartphones across all age groups, even the ones that were not using it in a big way till few years ago – such as the older demographics. This wide penetration is leading to more people getting comfortable using new technology. This, in turn, is leading to more people easily using it for entertainment purposes, setting the tone for an expansion in the market for 3D Mobile Theatre.
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Global 3D Mobile Theatre Market: Regional Analysis
Region-wise, North America is set to see impressive levels of growth over the forecast period of 2019 to 2027. This would largely be the result of advancement in technology and a high and swift overall adoption of technology like Virtual Reality and Augmented Reality. Another region that will see a high rate of adoption due to similar reasons is Europe. Numerous bud-up start-ups are also increasing demand. East-Asia will also experience notable growth, mainly due to development in infrastructure and encouraging government policies. In Latin America and South Asia, improving standard of living due to rising disposable incomes, will create new opportunities, ready to be tapped into. Middle East and Africa will also see steady growth due to change in lifestyle of people in the MEA region.
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