Though workforce challenges and supply chain disruptions pose a restraint amidst the COVID-19 pandemic, certain pet products are registering sales in the dog clothing & accessories market. The demand for pet durables such as beddings, carriers, and toys, among other products, is swelling amidst the COVID-19 pandemic. Ongoing issues of business shutdowns and stay-at-home orders by employers have influenced individuals to adopt pets. Hence, companies in the dog clothing & accessories market are capitalizing on this trend and are increasing their production capabilities to manufacture pet durables.
Other reasons such as having kids at home due to school closures and the disruption of public sports that influenced individuals to adopt pets. The shutdown of recreational and entertainment events is another key driver, which is bolstering the demand for high fashion dog clothing & accessories.
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Mobile Apps Likely to Enhance Shopping Experience of Customers
Tech innovations are bringing about a significant change in the dog clothing & accessories market. As such, the dog clothing & accessories market is largely fragmented with emerging players accounting for ~73% of the market stake. This is evident since tech startups are tapping incremental opportunities in pet-related app development. Well-executed mobile applications enhance the shopping experience of pet owners and can be a good source of income for stakeholders involved in the dog clothing & accessories value chain.
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Due to the growing popularity of per services such as dog walking, pet grooming services, and spa facilities, startups are now taking keen interest in developing mobile apps that help pet owners to shop fashion clothes and accessories. For instance, Stfalcon— a web and mobile app development company is acquiring proficiency in on-demand app development related to dog clothing and accessories.
High Demand for Fluffy Pet Beds and Dog Seat Covers Bolstering Market Growth
Pet products are among popular niches that are witnessing high sales, owing to pet humanization phenomenon worldwide. As such, pet beds and dog seat covers are being increasingly preferred by customers. There is a growing demand for fluffy and comfortable pet beds in the dog clothing & accessories market. Pet beds have been garnering popularity with rising international sales in 2019. However, due to the COVID-19 (coronavirus) pandemic, manufacturers of dog clothing & accessories are likely to experience a slump in sales due to workforce challenges and uncertainty in supply during the second half of 2024.
Apart from pet beds, even multifunction biting toys are gaining popularity in the dog clothing & accessories market. Innovative products are boosting revenue growth of the market, where the market is projected to reach a value of ~US$ 17.8 billion by 2030.
- Key players operating in the dog clothing & accessories market include
- Petmate Holdings Co.
- KONG Company
- Unicharm Corporation
- Doggy Man H.A.Co.,Ltd.
- Masterpet Corporation Ltd.
- Central Garden & Pet Company
- Hangzhou Tianyuan Pet Products Co., Ltd
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