Android kiosks refer to the devices that run on a single application to serve a specific use case. Any android device can be turned into the kiosk mode by confining the use of the specific device for a certain limited purpose only. Android kiosk software enables companies to confine the usage of the device. Nowadays, most companies are looking to adopt the mobility strategy to enhance work productivity; but usage of smartphones/tablets are distracting factors for employees which is restraining the companies from adopting the strategy. Businesses are having questions about using tablets and smartphones at workplaces due to uncertainties regarding employee security and employee detraction. On the other hand, the companies also realize that the usage of tablets and smartphones would speed up the business processes significantly. Android kiosk software would enable the enterprise to use the smartphones/tablets for the specific work processes they want the employees to use the devices for. Hence, this would allow the company to get the most from using the tablets and smartphones, while having the employees confined to the specific usage the device can perform.
The limited amount of interaction possible in a kiosk enables the customers to remain content with the given set of information, within which their choices get constricted and hence, this negates the chance of customers making irrelevant demands to a large extent. This feature of android kiosks is expected to act as a driving factor for the android kiosk software market. However, high initial set-up cost is making it difficult for SME’s to adopt it. This is expected to act as a restraining factor in the short term period of the forecast period.
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The global android kiosk software market can be segmented based on component, end-use industry, enterprise size and region. On the basis of component, the market is divided into solutions and services. The solutions segment can be further bifurcated into cloud-based and on-premise. The cloud-based sub-segment can be classified into public cloud, private cloud, and hybrid cloud. The services segment can be sub-divided into integration & implementation, consulting, and maintenance & operations. Based on end-use industry, the market can be segmented into retail, oil & gas, automotive, IT & telecom, manufacturing, healthcare, construction, food & beverage, power & utilities, government, and others. In terms of enterprise size, the global android kiosk software market can be segmented into small & medium enterprises and large enterprises. The large enterprises segment is estimated to hold a major share of the android kiosk software market during the forecast period. This is mainly due to a rise in investments by these enterprises in advanced digital technologies.
In terms of region, the global android kiosk software market can be classified into North America, Europe, Middle East & Africa, Asia Pacific, and South America. North America is estimated to dominate the global market, in terms of revenue, followed by Europe. Presence of most of the leading players of android kiosk software in North America is supporting the growth of the market in this region. The android kiosk software market in Asia Pacific is expected to rise at a significant rate due to increasing usage of smartphones and rising urbanization in the developing countries of this region. An increase in the number of enterprises in South America and Middle East & Africa is one of the major factors propelling the growth of the market in these regions.
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Key players operating in the global android Kiosk Software Market include KioWare, Mitsogo Inc., Mobilock, PROVISIO, ZOHO Corporation, Intricare Technologies, Moki Mobility, Inc. and others. Unique pricing and technology innovation are expected to be some of the prominent strategies adopted by the players in order to maintain a competitive advantage in the global android kiosk software market.
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