The term growth hacking is in itself proof that marketing techniques for startups and companies have matured and been largely improvised. Marketing at a later stage is not as challenging as making your name known the first time, and this is where growth piracy comes in.
You need to be very creative and at the same time be aware of database programming to achieve effective growth and make a significant difference. These are the 6 most effective strategies for growth piracy
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Be exclusive
Adopt a strategy that makes your product stand out and immediately available to a large group of people right away. It is the psychology of the client that people always want to be part of something exclusive and special.
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Offer something for free
Although there are no free lunches in life, the term ‘Free’ can always appeal to people and if the word is strategically planted then they are willing to overlook the cost they really have to pay for the product / service they are. getting free.
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Start a referral program
Both large and small companies have benefited from a referral program and it seems to work both ways, so develop a referral program so that your customer automatically attracts other customers without having to do anything about it.
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Study the customer’s desire
Among the essential things you should know about your customer is exactly what they are looking for in your product. Announce that, exploit that; do what you have to do to project that same thing on your product.
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Relate to customers in a language they understand
Once you have fully understood and identified the target market, you need to know the culture they are used to and follow so that you can communicate with them in a language they can understand and therefore relate to.
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Set the product / market adjustment for your product
Take a survey to see how much of your target market really appreciates the product you are offering. The person who coined this term believes that at least 40% should want their product.
There is no step-by-step method for growth to hack your startup or website. Growth piracy breaks the natural law of organic evolution, so creativity and ingenuity are needed to break the initial growth barrier.
