Production Suffers Due to Lack of Government-mandated Provisions amidst COVID-19 Crisis
The identification of faculty and staff members during the COVID-19 (coronavirus) pandemic has become crucial in healthcare and business settings. This has fueled the demand for ID cards. In order to meet demands of medical staff, hospital workers, and warehouse employees, manufacturers in the ID card printer and media market are boosting their production activities to maintain steady supply chains. They are capitalizing on revenue opportunities via e-Commerce sales.
Small-scale companies in the ID card printer and media market are attempting to support the supply shortages being faced by hospitals amidst the ongoing COVID-19 situation. The identification of faculty and staff members is helping to reduce the potential risk of contamination among medical professionals. Meanwhile, some large manufacturers are facing difficulties in production due to lack of government-mandated provisions to increase output capacity. Laying off staff is another issue, which is raising concerns for manufacturers.
Manufacturers Unlock Growth Opportunities Using Intuitive Software Features in Compact Printers
Manufacturers in the ID card printer and media market are investing in technologies that enable plug-and-play drivers in machines. Moreover, several startups are stepping into the business of ID printing, which is helping to boost market growth. Manufacturers are innovating in machines that are compact, low height, and lightweight. They are unlocking business opportunities in corporate, educational, and healthcare sectors, since customers in these industries are raising the demand for printers that can be stored in office cabinets.
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Cutting-edge technologies, such as built-in notification systems and intuitive software are being preferred by users. The Magicard Pronto is gaining increased popularity for its intuitive software and easy setup attributes. Many printers are offering customization in premade templates with drag-and-drop layouts. In order to boost sales, manufacturers are offering warranties in machines.
ID Card Printers with Seamless Setup on All OS in Demand
All types of ID card printers have both pros and cons. For instance, an entry-level ID printer is affordable but has limited data encoding features. On the other hand, enterprise-grade ID printers enable high-speed batch printing but may require user training. Hence, companies in the ID card printer and media market are educating their end-use stakeholders about various pros and cons of devices so that customers can make an informed decision.
Several online news outlets are helping manufacturers in the ID card printer and media market gain recognition, since these outlets list reviews of devices. The e-Commerce has become a booming sector to increase the uptake of ID card printers and media. As such, the Badgy 100 by global leader in card printing solutions & services company Evolis, is being highly publicized for its affordable price and seamless setup on both Windows and Mac operating systems (OS).
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Personalization in Services and Card Printing Bolsters Market Growth
The ID card printer and media market is slated to register a modest CAGR of 4.5% between 2024 and 2030. Manufacturers are increasing their marketing capabilities to provide reliable and flexible printing solutions to end customers. Personalization and instant issuance services are being preferred by customers. In order to grab revenue opportunities, manufacturers are building their product portfolio in a comprehensive range of printers that cater to small volume and large volume secure encoded card printing.
Smart card and RDIF technologies are acting as key growth drivers for companies in the ID card printer and media market. Add-on features in media such as lamination and customized holograms on cards are grabbing the attention of end users in government and transportation sectors.
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