Strategic Analysis to Understand the Competitive Outlook of Smart Surfaces Market

The global smart surfaces market features a landscape characterized by the constant flux of new entrants over the past several years, finds Transparency Market Research (TMR). This makes the market to witness increasing degree of competition over the years. Fast-paced commercialization of smart surfaces technologies renders the market increasingly promising. Several players in the smart surfaces market are looking to gain a strong foothold in various regions or at the worldwide level by capitalizing on these opportunities.

TMR observes that numerous players in recent years have committed sizeable funds in research and development activities to accelerate the commercialization of smart surfaces technology at large scale. Despite the vast potential of smart surfaces technology, there still remains substantial unmet need in numerous end-use industries.

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The global smart surfaces market is projected to rise at a whopping CAGR of 66.4% during 2015–2021. By the end of this forecast period, the global market is anticipated to touch a worth of US$20.65 billion.

On the regional front, North America presently holds substantial share in the global smart surfaces market. However, by the end of 2024, the region is likely to be superseded by Asia Pacific. This regional market is expected to contribute a share of 35.3% in revenues by 2024 end. The growth is fueled by burgeoning demand in numerous end-use sectors across the region.

Among the various applications, the transportation sector is expected to contribute the major revenue share of 35.3% in the global smart surfaces market by 2024 end. However, over the years, the segment is likely to lose some share to the healthcare industry, increasingly on the account of vast prospects of smart surface technology in the latter.

Smart Surfaces Usage as Antimicrobial Surface holds Vast Potential in Healthcare Industry

The growth in the smart surfaces industry increasingly hinges on the enormous, promising prospects of the application of the technologies in the end-use industries. The popularity of technologies is on account of the wide variety of interaction properties smart surfaces possess. The incorporation of smart surfaces technology in various consumer markets has created a new paradigm of human interaction and communication with the devices. The trend is recently noticeable in the automotive industry and healthcare industry.

In the healthcare industry, smart surfaces technology holds vast potential in antimicrobial surfaces used in various healthcare settings, especially in hospitals. This is a key factor propelling the expansion of the smart surfaces market. However, the regulatory framework plays a crucial role in shaping the contours of the market in various regions. For example, in developed regions such as the U.S. and most parts of Europe ensure a largely skeptical landscape. This has slowed down the uptake of smart surfaces in these regions. Additionally, a protracted landscape has dampened the spirit of manufacturers in these regions in recent years. As a result, several key manufacturers of smart surfaces are focusing on regions that ensure a favorable regulatory landscape.

Lack of Standardization may be Key Hurdle

For the sake of pragmatics and stable return on investments, smart surfaces technology developers focus on only few number of application areas. As a result, there is a lack of standardization, which hampers the revenue generating potential in the smart surfaces market.

Nevertheless, burgeoning demand for smart surfaces technology for a wide range of use in the automotive and construction industries. In particular, incorporating smart surfaces technology has enabled manufacturers to develop smart and stylish vehicle technology, creating new, exciting avenues in the smart surfaces market. Furthermore, emerging demand in diverse application areas in regions such as Asia Pacific will also offer new, substantial streams of revenue to manufacturers of smart surfaces.

The study presented here is based on a report by Transparency Market Research (TMR) titled “Smart Surfaces Market (Application – Construction, Energy, Transportation, and Healthcare (Antimicrobial Surfaces and Drug Delivery Surfaces), Electronics, and Military and Security); Material – Electronics and Military and Security) – Global Industry Analysis, Size, Share, Growth, Trends and Forecast 2015–2021”.

The global smart surfaces market is segmented based on:

Application

  • Construction
  • Energy
  • Transportation
  • Healthcare
    • Antimicrobial Surfaces
    • Drug Delivery Surfaces
    • Others
  • Electronics
  • Military and Security
  • Others

Material

  • Self-healing Materials
  • Self-cleaning Materials
  • Others

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Region

  • North America
  • Europe
  • Asia Pacific
  • Rest of the World

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