Tetraacetylethylenediamine (TAED) Market: Introduction
In terms of value, the global tetraacetylethylenediamine (TAED) market is anticipated to expand at a CAGR of ~3% from 2024 to 2030. The growth of the population and considerable increase in disposable income of consumers, primarily in developing economies, have augmented the demand for efficient detergents. This, in turn, has boosted the demand for TAED across the globe. The rise in penetration of washing machines has positively impacted the demand for laundry detergents. Furthermore, increase in usage of household cleaners, primarily in developing countries, is anticipated to drive the demand for detergents, thereby boosting the demand for TAED that is used in them.
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Availability of Cost Effective Substitutes to Hamper Tetraacetylethylenediamine (TAED) Market
The tetraacetylethylenediamine (TAED) market is hampered by the availability of cost effective substitutes. TAED has low solubility vis-à-vis sodium nonanoyloxybenzene sulfonate (NOBS); hence, it has limited usage. NOBS is more soluble in water, which means that detergent manufacturers can use less of it. This is expected to restrain the global tetraacetylethylenediamine (TAED) market during the forecast period. NOBS is cost effective and an environment-friendly substitute for TAED. This is propelling demand for NOBS in price sensitive regions such as Asia Pacific and Latin America.
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Fabric Care Dominated Tetraacetylethylenediamine (TAED) Market in 2019
Based on application, the global tetraacetylethylenediamine (TAED) market has been divided into home care, fabric care, paper & pulp, agriculture, meat industry, industrial & institutional cleaners, and others. In terms of value, the fabric care segment dominated the global tetraacetylethylenediamine (TAED) market in 2019. The segment is anticipated to expand at a CAGR of ~3% during the forecast period. TAED is employed in laundry detergents and fabric softeners. It helps improve primary and secondary washing effects of laundry detergents. It softens water without forming precipitates. TAED absorbs and carries liquid components, thus helping increase detergent compactness. TAED enables clothes to be cleaned effectively and safely at lower temperature, thereby reducing energy usage and minimizing the environmental impact.
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Asia Pacific to be Lucrative Region of Tetraacetylethylenediamine (TAED) Market
Based on region, the global tetraacetylethylenediamine (TAED) market has been split into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. In terms of volume, Europe accounted for a significant share of the global tetraacetylethylenediamine (TAED) market in 2019. The demand for TAED is high in Europe, particularly in Germany, owing to increase in consumption of detergents in the region. Germany is the major consumer of TAED in the region. The high demand for fabric care products is a key factor propelling the market in the country. Asia Pacific is estimated to be a lucrative region of the global tetraacetylethylenediamine (TAED) market during the forecast period. China is a leading producer and consumer of TAED in the region. India and China are the two leading economies in Asia Pacific. These countries are anticipated to offer immense opportunities to the tetraacetylethylenediamine (TAED) market in the near future. The demand for TAED is likely to rise significantly in fabric care and home care application segments in Asia Pacific during the forecast period.
Competition Landscape
In December 2014, The Lubrizol Corporation acquired Warwick Chemicals, a key manufacturer of TAED. The acquisition expanded the capabilities of the company’s home care segment. The Lubrizol Corporation offers a wide range of TAED under brand names Mykon TAED and Warwick TAED. The global tetraacetylethylenediamine (TAED) market was consolidated in 2019. This trend is expected to continue during the forecast period. Leading players have taken initiatives to expand their presence through expansion in manufacturing capacities and strategic partnerships. Key manufacturers operating in the global tetraacetylethylenediamine (TAED) market are Clariant International AG, The Lubrizol Corporation, Tokyo Chemical Industry Co., Ltd., Spectrum Chemical Manufacturing Corp., Zhejiang Jinke Household Chemical Materials Co. Ltd., Idchem Co Ltd, Hongye Holding Group Corporation Limited, ZHENGZHOU CLEAN CHEMICAL CO.,LTD, ACURO ORGANICS LIMITED, Weylchem International Gmbh, Fengchen Group Co., Ltd., and SDC Enterprises.
