Potential Impact of COVID-19 on Savory Ingredients Market 2024

Savory ingredients are flavor enhancers demonstrating properties which alter the flavors of food items without needing to contribute any separate ones of their own. Savory flavors are crucial during the manufacturing of processed savory products such as frozen savory meals and snacks. They lend a pleasant aroma and taste by way of effective seasoning. The market for savory ingredients is expected to expand during the forecast period as they play an important role in improving the overall essence of a food product.

This market is driven by the increasing demand for convenience foods among consumers. Rising disposable income coupled with busy lifestyles have altered the feeding habits of consumers, leading to a shift in the consumption patterns of convenience foods in order to save time otherwise spent on preparing food. Due to this, the market for savory ingredients has witnessed a positive growth trajectory over the past few years and the impact is likely to linger till the end of the forecast period. Furthermore, savory ingredients are cost-effective, which has inspired manufacturers to use them as thickening agents, stabilizers, and emulsifiers in various food products. The market is also propelled by the rising demand for yeast extracts, which are natural ingredients created from yeast to produce wine, bread, and beer. They are rich in vitamin B complex, valuable nucleotides, and amino acids, and therefore majorly used as flavor enhancers.

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However, the health hazards associated with the consumption of savory ingredients are a major hindrance to this market, along with the clean label movement started by consumers to return to real food featuring natural and simple ingredients that are easy to recognize. Developing countries exhibit immense potential for this market to flourish, due to which manufacturers operating in this industry and related ones are gradually looking to tap this market for expansion opportunities.

The savory ingredients market is bifurcated on the basis of product types into yeast extracts, nucleotides, hydrolyzed vegetable proteins (HVP), hydrolized animal proteins (HAP), and monosodium glutamate. The products find wide application in the food and pet food industry – with the former holding a major market share due to the increased consumption of culinary and processed savory products around the world. The food industry is further classified into soups, dips, meat & seafood, instant noodles & sauces, bakery products, and savory snacks. Seafood is likely to lead the market throughout the forecast period due to its augmented intake. However, pet food is projected to maintain a steady growth rate during the forecast period as well.

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Geographically, the market is distributed over Europe, North America, Asia Pacific, Middle East & Africa, and Latin America. North America is anticipated to retain its dominant position throughout the forecast period, followed by Europe. In Asia Pacific, China is the market leader for savory ingredients followed by India. High consumption of noodles in these countries is a major aspect aiding the rapid development of this market.

The global savory ingredients market is marked by some intense competition between key players. Innovation, strategic acquisitions & mergers, joint ventures, and partnerships are some of the important strategies adopted by these players to ensure long-term sustenance. Kerry Group Plc, Tate and Lyle Plc, Royal DSM N.V., and Synergy Flavors are a few prominent players operating in the market at present.

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