Organic Flavor Oils: Market outlook
Organic flavor oils are cosmetic flavor oils designed for use in a variety of cosmetic and personal care products, including lip balms, lipsticks, massage oils, body butter, lotions, creams, and others. Organic flavor oils are organically produced and have accredited organic certification from the regulatory bodies. Organic flavor oils are fragrance oils used to scent or add fragrance to cosmetic products. They are added by the cosmetic manufacturers to add unique fragrance to the product and make consumers believe that they are tasting the product. The unique scent helps the cosmetic manufacturers to cater to a broader consumer base as the consumers are likely to get more attracted towards products having greater sensorial appeal. The organic flavor oils make about 0.5-3% of the weight of the cosmetic formulations, and hence usage up to this level is generally recognized as safe. The demand for organic flavor oils is anticipated to witness lucrative growth over the forecast period owing to increasing lip care cosmetics, growing female and working women population, rising self-care trend, increasing demand for premium cosmetics, product innovation and launches, and penetration of online retailing.
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Growing Demand for Premium Oil-based Cosmetics and Increasing Demand for Organic Beauty Products is Fueling the Demand for Organic Flavor Oils
Today’s consumers are well aware of the cosmetic and personal care products available in the market. The consumers are shifting towards those products that not only have good sensorial appeal but also have health benefiting properties. Exhaustive research and development activities backed by the growing consumers demand for good quality unique beauty products has led to the development of several self-care and cosmetic products. The increasing self-care and premiumization trends have made consumers seek for premium cosmetic products. Besides, growing health and wellness trend have made consumers opt for products having organic ingredients and formulations. Organic flavor oils are premium ingredients that are used to add fragrance to any oil-based cosmetic products, especially lip-care products. The growing sales of lip-care products due to increasing demographic of females and the rising penetration of online retailing is leading to the increasing demand for organic flavor oils. The online retailing and a growing number of cosmetic websites have enabled consumers to have a look at a wide range of cosmetic products on a single platform. The ease of accessibility and a wide range of products have resulted in a huge success of online retailing, which has further created space for products like organic flavor oils. Furthermore, the growing innovation and introduction of different flavors have made manufacturers to attract a broader consumer range.
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Organic Flavor Oils: Market Segmentation
On the basis of end use, global organic flavor oils can be segmented as:-
- Lip Balms
- Lip Glosses
- Lipsticks
- Lip Butter
- Massage Oils
- Body Butter
- Waxes
- Lotions
- Creams
- Shampoo
- Conditioners
- Soap and Shower Gels
On the basis of flavor, global organic flavor oils can be segmented as:-
- Fruits Organic Flavor Oils
- Nut Organic Flavor Oils
- Herb and Spices Organic Flavor Oils
- Coffee and Tea Organic Flavor Oils
- Botanical Organic Flavor Oils
- Chocolate Organic Flavor Oils
- Others
On the basis of distribution channel, global organic flavor oils can be segmented as:-
- B2B
- B2C
Organic Flavor Oils: Key Players
Some the key players operating their business in the global organic flavor oils market are Natures Flavors, Inc., Newport Flavors and Fragrances, LorAnn Oils, Inc., Natural Sourcing, LLC, and Rustic Escentuals, LLC among others.
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Opportunities for Organic Flavor Oils Market Participants:
Cosmetic and personal care industry was valued at nearly 444 Bn in the year 2016. The robust growth in beauty and personal care industry is anticipated to create strong demand for organic flavor oils over the forecast period. Organic flavor oils are likely to have strong market potential in terms of demand and supply in both developing and developed economies. Regions like North America and Europe are anticipated to have a maximum market share for organic flavor oils; this is attributed to the consolidation of big personal care brands, availability of premium products, rising self-care trend among consumers, and growing demand for organic beauty products in these regions. Nevertheless, maximum growth opportunity lies in the developing markets of the Middle East and Africa, and the Asia Pacific. The increasing acceptance of premium products, growing working women force, penetration of online retailing, and introduction of big personal care brands, and popularity of lip-care products are providing growth opportunity to organic flavor oils market in the Asia Pacific and the Middle East and Africa over the forecast period.
