A wide range of web-based educational assistance technologies have dotted the rapidly evolving online tutoring market. Rise in next-gen, net-savvy students who are leveraging wide range of mobile devices and reliable IT technologies for meeting their tutoring needs, propelling the demand for online tutoring. In preliminary stages, online tutoring gained popularity on the back of their role of this in taking the burden off mainstream education. The rapid strides in the online tutoring market has come mainly from web-based classrooms, making them student – teacher compatible. Over the last few years, proponents of online tutoring has focused on making the teaching more personalized and move toward “democratization” of education. One of the compelling propositions of the commercial interest in the online tutoring market is the vast adaptability for students of different cognitive levels. The high value of customization and collaboration of online tutoring makes it suitable for life-long learners.
The study on the online tutoring market presents a detailed assessment of key growth dynamics, trend influencing the adoption of new technologies, and evaluation of the competitive landscape. The research offers a detailed business intelligence on the key challenged faced by stakeholders and the possible strategies they are mulling on to bring new revenue streams in the online tutoring market.
Online Tutoring Market: Key Trends
Growing trend of non-traditional learners who seek customization and convenience in learning is a key trend fueling the demand in the online tutoring market. The set of non-traditional learners notably include children with attention deficit disorder (ADD), attention deficit hyperactivity disorder, and autism. Advances toward make seamless hardware and software installation is one of the key trends boosting the benefits of web-classroom spaces. The proliferation of online tutoring software has kept the market increasingly lucrative. Over the past few years, some big strides have been made in instructional designing of educational content, thereby adding growth momentum to the online tutoring market. Preference of online tutoring has come from the fact that net generation kids want to learn by doing rather than by being told what to do. The growing traction of online tutoring as holistic teaching-learning system is also boosting the market.
Course developers who are increasingly understanding the potential of the market are coming out with new meta-cognitive strategies.
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Online Tutoring Market: Competitive Development Analysis and Key Developments
The entire value chain is striving to extract the maximum revenue potential from the online tutoring market. To this end, they are collaboratively working to overcome the technological gaps and other challenges plaguing the delivery of online content. Developers of online tutoring platforms are intensively promoting the benefits of online tutoring through various medium and consumer connect channels, especially in developing economies.
The recent Covid-19 has led to schools and colleges around the world being closed for long periods. This has also expanded the horizon for players in the online tutoring market. Some of the key market participants are Chegg Inc., Vedantu Innovations Pvt. Ltd., Pearson Plc., iTutorGroup, Chegg Inc., and Ambow Education Holding Ltd.
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Online Tutoring Market: Regional Assessment
Asia Pacific is witnessing incredible potential in the online tutoring market. The proliferation of online tutoring platforms and apps has spurred the growth prospects for companies in the region. Also, the rapid rise in awareness about the benefits of non-traditional learning among target student population has also been cementing the revenue potential of the regional market.
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