Fragrance and perfumes have seamlessly improved the grooming habits of individuals and have become important products of day-to-day life. Perfumes are a combination of essential oils and aroma compounds and are used to improve body odor. These products are also used to express personal elegance, individuality, and self-confidence. Consumers are preferring fragrance and perfume products than luxury items such as bags or shoes as they are more affordable.
Get Sample Copy:
Custom-made and natural and eco-friendly perfumes are some of the most recent trends in the global fragrance and perfume market. Increase in population especially young population, changing lifestyle, and growing awareness of beauty care products are some of the key factors driving the global fragrance and perfume market. With increase in population there is increasing consumer expenditure on personal and beauty care products. Hence, the global fragrance and perfume market is growing rapidly. Fragrance and perfume providers are becoming more innovative and offering better products at reasonable prices. This is expected to increase the penetration rate of perfumes over the forecast period. The popularity of various premium brands is increasing rapidly among consumers. Increasing customer spending on luxury products due to the increasing disposable income is boosting the growth of the global fragrance and perfume market. Furthermore, usage of scented products for the home is expected to provide a growth opportunity for the global fragrance and perfume market in future. Nonetheless, the usage of chemical materials which may have some side effects and fake cosmetics and toiletry products are expected to hinder the growth of the global fragrance and perfume market during the forecast period.
Grab an exclusive PDF Brochure of this report:
The global fragrance and perfume market can be segmented on the basis of usage, type, product, distribution channels, and geography. On the basis of usage, the market can be segmented by female, men, and unisex perfumes. The unisex perfume segment is anticipated to grow significantly over the forecast period owing to the growth in the number of unisex perfume products. On the basis of type, the market can be segmented by premium products and mass products. Premium products are dominating the global fragrance and perfume market owing to the availability of various brands at affordable cost. On the basis of product, the fragrance and perfume market can be segmented by perfume, deodorant, roll-on, and other. On the basis of distribution channels, the market can be segmented by online, retail, departmental stores, physical retail, and others. Various cosmetic and toiletry companies are entering into partnerships with the e-commerce players in order to expand the product portfolio and hence the online retail distribution channel is anticipated to grow at a significant rate during the forecast period. Geographically, the global fragrance and perfume market is segmented into North America, Europe, Asia Pacific, Middle East & Africa, and South America. North America region is expected to dominate the market during the forecast period due to factors such as growing economy and growth in sales of premium products.
The global fragrance and perfume market is highly saturated with large number of players. Some of the key players are Coty Inc., Bvlgari, Gucci, Procter & Gamble, Prestige Beauty, L’Oreal International, Firmenich, LVMH, Elizabeth Arden Inc., Perfumania Holdings Inc., Estee Lauder Beautiful, Avon Products Inc. and Calvin Klein Inc. Players are investing in expansion of product portfolio in developing regions such as Asia Pacific and Middle East & Africa.
The report offers a comprehensive evaluation of the market. It does so via in-depth qualitative insights, historical data, and verifiable projections about market size. The projections featured in the report have been derived using proven research methodologies and assumptions. By doing so, the research report serves as a repository of analysis and information for every facet of the market, including but not limited to: Regional markets, technology, types, and applications.
Request For PreBook Report@:
The study is a source of reliable data on:
- Market segments and sub-segments
- Market trends and dynamics
- Supply and demand
- Market size
- Current trends/opportunities/challenges
- Competitive landscape
- Technological breakthroughs
- Value chain and stakeholder analysis
The regional analysis covers:
- North America (U.S. and Canada)
- Latin America (Mexico, Brazil, Peru, Chile, and others)
- Western Europe (Germany, U.K., France, Spain, Italy, Nordic countries, Belgium, Netherlands, and Luxembourg)
- Eastern Europe (Poland and Russia)
- Asia Pacific (China, India, Japan, ASEAN, Australia, and New Zealand)
- Middle East and Africa (GCC, Southern Africa, and North Africa)
The report has been compiled through extensive primary research (through interviews, surveys, and observations of seasoned analysts) and secondary research (which entails reputable paid sources, trade journals, and industry body databases). The report also features a complete qualitative and quantitative assessment by analyzing data gathered from industry analysts and market participants across key points in the industry’s value chain.
A separate analysis of prevailing trends in the parent market, macro- and micro-economic indicators, and regulations and mandates is included under the purview of the study. By doing so, the report projects the attractiveness of each major segment over the forecast period.
Highlights of the report:
- A complete backdrop analysis, which includes an assessment of the parent market
- Important changes in market dynamics
- Market segmentation up to the second or third level
- Historical, current, and projected size of the market from the standpoint of both value and volume
- Reporting and evaluation of recent industry developments
- Market shares and strategies of key players
- Emerging niche segments and regional markets
- An objective assessment of the trajectory of the market
- Recommendations to companies for strengthening their foothold in the market
Note: Although care has been taken to maintain the highest levels of accuracy in TMR’s reports, recent market/vendor-specific changes may take time to reflect in the analysis.
This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers’ or customers’ journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.
Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:
- Customer Experience Maps
- Insights and Tools based on data-driven research
- Actionable Results to meet all the business priorities
- Strategic Frameworks to boost the growth journey
The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.
The following regional segments are covered comprehensively:
- North America
- Asia Pacific
- Latin America
- The Middle East and Africa