Facial Rollers Market – Introduction
- Facial rollers are most commonly made from stones such as jade and rose quartz. Some of the facial rollers have two roller balls and some look like a small rolling pin with rollers of varying sizes, which are fixed on both ends of the handle. The act of massaging the face with a face roller has substantial benefits for the skin. It may even reduce stress and release tension etc.
- Facial rollers are typically used with facial oil, serum, or moisturizer to help the tool glide across the skin. This process delivers the product deeper into the skin. Facial rollers also improve blood circulation in the face and decreases puffiness of the skin. They are safe to use every day. Some dermatologists recommend daily use of facial rollers for best results.
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Rising organized retail sector in emerging economies and increase in promotional activities on various social media platforms projected to be driving factors
The organized retail sector in emerging economies such as India, China, Malaysia, and Singapore is expected to help increase the sale of facial rollers. Rapid rise in promotional activities by manufacturers and distributors of facial rollers on various social media platforms such as Facebook and Instagram, especially during the phase of lockdown imposed due to the COVID-19 pandemic, is anticipated to drive the growth of the facial rollers market during the forecasted timeline.
Rapid increase in sale of facial rollers through online distribution channels
Increase in sale of facial rollers through online distribution channels especially on company-owned websites of manufacturers and on various e-commerce websites such as Sephora, Amazon, and various other local e-commerce portals across the globe is anticipated to create immense opportunities for manufacturers and suppliers of facial rollers during the forecast period. Attractive offers from manufacturers and suppliers and instant discounts to customers is projected to surge the sale of facial rollers on various e-commerce websites etc. in the near future.
Key Players Operating in the Facial Rollers Market
Prominent facial roller companies are likely to face tough competition during the forecast period. Brands such as EcoTools, Eskar, Mount Lai, HERBIVORE, TOWN & ANCHOR, and SHIFFA are launching new range of facial rollers in the market. Companies are spreading awareness and conducting promotional drives to increase the demand for facial rollers in emerging economies of the globe. Some of the key players operating in the global facial rollers market include:
- EcoTools
- Esker
- GingerChi
- HERBIVORE
- Lexi White Beauty
- Mount Lai
- Nurse Jamie, Inc.
- Province Apothecary
- SHIFFA
- TOWN & ANCHOR
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Global Facial Rollers Market – Research Scope
Global Facial Rollers Market, by Product Type
- Smooth Stone Facial Rollers
- Jade
- Rose Quartz
- Amethyst
- Obsidian
- Others (Metal etc.)
- Hexagonal Tourmaline Stone Face Roller
- Others (Microneedle Facial Rollers etc.)
Global Facial Rollers Market, by Price Category
- High/Premium
- Medium
- Low
Global Facial Rollers Market, by Distribution Channel
- Offline
- Specialty Stores
- Drug Stores
- Hypermarket/Supermarket
- Online
- Company-owned Website
- E-commerce Websites
This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers’ or customers’ journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.
Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:
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The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.
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The following regional segments are covered comprehensively:
- North America
- Asia Pacific
- Europe
- Latin America
- The Middle East and Africa
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