New trends in the winter sports equipment market are generating incremental opportunities for the winter sports tourism industry. Cutting-edge technology and shifting customer preferences are transforming the skiing industry. For instance, Bobsla – a Tirol-based award-winning startup revealed that it is developing e-vehicles to contribute to the business of winter sports tourism at various snow resorts.
E-vehicles are gaining increased popularity amongst tourists, as their functionality is suitable for professional as well as amateur individuals that do not have the skills or abilities required for winter sports. Companies are increasing production capacities of affordable electric snowmobiles to meet the growing winter sports tourism industry.
Innovations in ski equipment are triggering growth for the winter sports equipment market. As such, ski products account for the second-highest volume in the winter sports equipment market, with an estimated production of ~4,400 units by the end of 2027. Hence, manufacturers are developing ‘snowskates’ that are a novel inclusion in the global winter sports equipment landscape. For instance, Snowfeet – a supplier of snowskates, is steering innovation in the realm of snowskating with the development of mini skis.
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There is growing demand for innovative accessories in the landscape. As such, accessories dominate with the highest volume amongst all products in the winter sports equipment market, with a predicted output of ~11,000 units by 2027. Hence, manufacturers are increasing their production capabilities of foldable and leak-proof stow bottles that fulfill the hydration needs of customers.
Stow bottles are witnessing high demand, since disposable bottles are not environmental-friendly. Another driver that is triggering the demand for stow bottles is customer preference for the ‘beyond lifetime’ guarantee attribute of stow bottles over hydration bladders, since the latter is associated with freezing up of the hoses and valves in extreme cold temperatures.
Companies in the winter sports equipment market are investing toward the development of super-versatile fabric tubes. Consumers are increasingly benefitting with this accessory, as these tubes can be worn as a neck warmer or as a full-face balaclava to protect the skin from harmful UV rays at high altitudes.
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A unique research methodology has been utilized by TMR to conduct comprehensive research on the growth of the global winter sports equipment market, and arrive at conclusions on the future growth prospects of the market. This research methodology is a combination of primary and secondary research, which helps analysts warrant the accuracy and reliability of the drawn conclusions.
Secondary sources referred to by analysts during the production of the global winter sports equipment market report include statistics from company annual reports, SEC filings, company websites, World Bank database, investor presentations, regulatory databases, government publications, and industry white papers. Analysts have also interviewed senior managers, product portfolio managers, CEOs, VPs, and market intelligence managers, who contributed to the production of TMR’s study on the global winter sports equipment market, as primary sources.
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These primary and secondary sources provided exclusive information during interviews, which serves as a validation from global winter sports equipment market leaders. Access to an extensive internal repository and external proprietary databases allows this report to address specific details and questions about the global winter sports equipment market with accuracy. The study also uses a top-down approach to assess the numbers for each segment, and a bottom-up approach to counter-validate them. This has helped in making TMR’s estimates on the future prospects of the global winter sports equipment market more reliable and accurate.
