Artificial Turf Market: Introduction
- Artificial turf is a type of man-made surface produced by using synthetic fibers such as nylon, polyethylene, polyamides, and polypropylene. Artificial turf resembles natural grass. Artificial turf is used in areas where grass surface is required such as sports fields and playgrounds. Artificial turfs are long lasting with a low environmental impact as they are recyclable. Such turfs require low maintenance, are eco-friendly, and highly durable. Artificial turfs are also used in the leisure sector and landscaping. Such turfs are easy to replace and maintain and they eliminate the use of harmful pesticides and fertilizers, which are required for natural grass cultivation.
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Key Drivers of the Global Artificial Turf Market
- The artificial turf market is expected to see constant growth in the coming years. Growing demand for artificial turfs in sports and residential applications is attributed to its minimum maintenance. Rise in sports events and unfavorable climatic conditions for the growth of natural grass are factors that are responsible for the rising demand for artificial turf in the sports sector.
- Modern artificial turfs contain anti-bacterial properties, which helps to prevent the spread of germs and bacteria. Additionally, unlike natural grass, the product is not exposed to hazardous pesticides, which make it children and pet friendly. This is expected to offer lucrative growth opportunities for the artificial turf market in the near future.
Factor Restraining the Global Artificial Turf Market
- Factors such as lower resistance to heat and harshness of the product on skin, have restricted its growth in major outdoor sports applications, and this can hinder the growth of the artificial turf market.
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Market in Asia Pacific to Expand Rapidly
- In terms of geography, the global artificial turf market can be divided into five regions North America (NA), Europe (EU), Asia Pacific (APAC), Middle East & Africa (MEA), and South America (SA)
- North America country-level analysis features the U.S., Canada, and Rest of North America. Analysis and forecast of the artificial turf market in Europe includes markets across the U.K., Germany, France, and Rest of Europe. Similarly, Asia Pacific includes India, China, Japan, and Rest of Asia Pacific. Middle East & Africa includes the artificial turf market analysis and forecast of GCC countries, South Africa, and Rest of Middle East & Africa. The South America artificial turf market is segmented into Brazil, and Rest of South America.
Key Players Operating in the Global Market
Manufacturers in the artificial turf market have analyzed the preference and demands of consumers. Manufacturers are focused on fulfilling the consumer demand and adopting advanced technologies and new features in their products and making eco-friendly products. Companies are investing more in research and development activities to develop new products and their main objective is to focus on their product portfolio to strengthen their market position globally.
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Global Artificial Turf Market: Research Scope
Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:
- Customer Experience Maps
- Insights and Tools based on data-driven research
- Actionable Results to meet all the business priorities
- Strategic Frameworks to boost the growth journey
The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.
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