Gaming Headset Market: Introduction
Gaming headset is a device which comprises superior headphones and microphones used by gamers while playing games. The gaming headset is designed and used for gaming only, whereas some headsets are capable of pulling gaming sound effects as well as channeling music. These headsets come equipped with various features such as microphones to communicate with fellow online gamers. Additionally, headsets are equipped with microphones which are used to communicate with teammates during online gaming. Gaming headsets have a variety of connectivity features – from headsets which use classic ¼-inch (6.35mm) plug-in jack to headphones with Bluetooth wireless.
Key Drivers of the Gaming Headset Market
- Developments in the e-sports industry is one of the major contributors to the growth of the gaming headset market. E-sports has turned online gaming into a spectator sport. With the growing popularity of e-sports, gaming headset manufacturers are focusing on customizing their products, specifically for e-sports gamers. E-sports is a platform where gamers compete with each other and gain global exposure, which further increases the entertainment for gamers. This factor offers huge opportunities to several headset brands.
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- Increasing popularity of multiplayer and squad games such as PUBG, Fortnite, and Overwatch have also led to enhanced demand for gaming headsets. Durable construction, and being lightweight has also contributed to market growth. Furthermore, noise canceling technology monitors ambient sound and produces a contrasting sound in the background of the audio which further assists in canceling out the unwanted frequency. Also, high audio quality, multiple connectivity options for connecting the headphones, comfortable headset design, and adjustable controls are likely to contribute to the growth of the gaming headset market during the forecast period.
Technological Trends and Wireless Connectivity Creating Opportunities in the Gaming Headset Market
Technological trends, reduction in size of wireless headsets, and improved wireless connectivity will help in the growth of the gaming headset market globally. Personal expression and style have become a huge part of a gamers’ identity as gaming has become a major part of pop culture. The wireless gaming headset fits the users’ style and helps in making the gaming experience more effective with features such as new colorful and reversible suspension headbands equipped with soft dual-layer memory foam ear pads.
Counterfeit Products and Poor Battery Performance a Restraint for the Gaming Headset Market
A huge counterfeit products market exists, where products similar to the original products are sold at a very low price. The gaming headset market is highly fragmented and thus local and small manufacturers make money by selling counterfeit products. This hampers the growth of the original gaming headset market and profits gets diminished. Poor battery performance of gaming headsets also acts as a hurdle.
Asia Pacific the Largest Growing Market
China and Japan contribute the maximum to the gaming headset market. Growing demand for gaming headsets in North America and Europe and increased awareness and benefits of gaming headsets are offering new opportunities in such regions.
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The gaming headset market growth in the APAC region can be credited to factors such as the growing gaming market in emerging countries such as India, Taiwan, and Indonesia.
Key Players Operating in the Global Market
Companies are working on product innovation to increase their customer base. Furthermore, key companies are adopting the merger and acquisition strategy to improve their market revenue at the global level.
Some of the major companies identified in the gaming headset market are:
- ASUSTeK Computer Inc.
- Audio-Technica US Inc.
- Corsair Components Inc.
- Creative Technology Ltd.
- Kingston Technology Co. Inc.
- Logitech International SA
- Mad Catz Global Ltd.
- Sennheiser electronic GmbH & Co. KG
- SteelSeries ApS
- Turtle Beach Corp