After all the work you have put into growing your business, it is important that you protect it. And one of the best ways to do this is by investing in security cameras. It is an additional expense, but it will ultimately be the boost that your profit margin needs.
Here are some ways that business security cameras can give you a bigger investment return and bring your business to the next level.
- Prevention of Theft and Other Crimes
No business is immune to theft. As long as you have valuable assets in your establishment, you are at risk. Security cameras can help protect these assets. A study done on convicted burglars has shown that 60% of them scan an establishment for security cameras before entering, and 40% of them admitted to being discouraged by their presence, enough for them to seek another target.
Burglary is not the only crime that should keep you up at night. Vandalism, property damage, and even arson are some of the common concerns for many business owners. An effective security system that includes cameras can prevent these crimes from happening and save you money on repairs.
- Solving a Theft or Crime
Statistically, it is still possible for a crime to happen within your premises despite your best efforts of shoring up security. If it does happen, the presence of security cameras makes it much easier to solve a crime. The video recordings can be used to identify the suspects or gather other evidence that could eventually lead to their apprehension. This will be useful in recovering stolen items or receiving some form of compensation from the culprits.
- Increasing Productivity
Your business security cameras can also be used to increase productivity. You could use the video recordings to conduct a time and motion study and identify parts of your operation that need improvement. It can either be an improvement in your work process or the addition of office equipment. Small changes can give you small savings, but these could mount up quickly. It can also be done regularly to make sure that your business model is still viable and up-to-date.
- Drumming Up Business
Criminals are not the only ones who would take notice of your security cameras. Customers and potential clients would also appreciate their presence. Security cameras can enhance their perception of your establishment and make them feel safer in conducting business within your premises. It could also assure them that any untoward incident such as arguments or fights and scammers faking an accident would be resolved quickly and fairly. This is highly beneficial in parking lots where minor car accidents sometimes happen, causing a conflict between customers.
- Lower Insurance Premium
An effective security system can reduce business risks, which would impact your insurance policy favorably. Most insurance companies give incentives to establishments with commercial security systems in place. Having security cameras both indoors and outdoors would increase your chances of qualifying for these incentives, reducing your upfront insurance premium. Another way that it can impact your insurance is through reduced claims.
- Workplace Security
Aside from the safety of your property, workplace safety is paramount. The welfare of your employees is one of your primary responsibilities. One better way to do this is by installing security cameras at all the entry and exit points of your building, in the parking lot, and other vulnerable areas on your premises. It will keep your employees safe by discouraging criminals, especially at night.
Investing in security cameras in the workplace will assure your employees and make them feel comfortable at work. This would help them become more productive and improve your business operations. Keeping your employees safe would also ensure business continuity.
Business security cameras can optimize your profit margin in many ways, regardless of the type of trade you are in. They are available in analog, which is more affordable, and Internet Protocol or IP, which are a bit pricier. You could easily customize them or use a combination of the different types to suit your specific need.
Some companies have a method of finding the best position for the cameras so you can get the most out of each one. They also offer excellent tech support to ensure that the cameras are up and running all the time. A lifetime warranty is even thrown in for good measure.
Having security cameras can give you peace of mind. And with fewer things to worry about, you could focus better in growing your business even more.