Translucent Films Market Revenue, Opportunity, Segment And Key Trends 2018 – 2026

Global Translucent films market: A historical analysis

Translucent films have matte surface finish due to which it provides uniform color in reflected as well as transmitted light which is considered as one of the prominent reasons due to which translucent films are used in graphic films. Architectural graphics, directional signage, outdoor advertising, backlit signage are some of the most prominent applications of the translucent films. Big brand owners prefer the publicity of their goods through outdoor advertising, which is considered as one of the reasons for boosting the market of the global translucent films market. The increase in demand for ready to eat foods and processed foods is the major factor that is driving the market of the global translucent films market. On the basis of material translucent films market has been segmented into PET, PP, PE, PS and PVC. Screen printing, cut graphics and thermoforming are some of the major application of translucent films. This has led to rise in the sale of the translucent films market

Global Translucent Films Market: Company and Industry Level Trends

Company Name: 3M Company

The company is focusing on innovations which also includes new launches in the field of film market to attract more customers by addressing the differential needs of the customers

  • 3M spends more than 5% of its sale on research and development to improve its product offerings. The company has 8,300 researchers and research offices in 36 countries across the world.

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Global Translucent Films Market: Market Dynamics

Translucent films are extensively used in packaging and printing applications. Translucent films are widely used as decorative films, which includes home interior, interior of private jets and vehicles decoration, by creating interior graphics, or using it as a surface protection film. Translucent films are prominently used as privacy films at various establishments including hotels, hospitals, restaurants, schools, and colleges among others. The institutional market for translucent films is expected to create considerable market demand, during the forecast period. Manufacturers and suppliers of translucent films incorporate several added features such as color fastness, customization option for textures, fire retardant films, and clean wiping, among others. Value-added effects are incorporated in translucent films to cater to various client requirements. Apart from value-added features, manufacturers also incorporate characteristics such as resistance to heat, resistance to chemicals, etc. Translucent films incorporated with weather resistance features are extensively used for outdoor signage applications. The global market for translucent films is expected to witness new product development activities targeted to cater extensive end-use industries. Innovation and new product development activities by manufacturers of translucent films are expected to generate considerable market opportunities during the forecast period, 2018-2026.

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Global Translucent Films Market: Segmentation

Pricing for this market has been captured on the basis of thickness type

On the basis of material, the global translucent films market has been segmented as:

  • Polyethylene terephthalate (PET)
  • Polyethylene (PE)
  • Polypropylene (PP)
  • Polystyrene (PS)
  • Others (Poly Vinyl Chloride (PVC), Polyamide (Nylon)

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On the basis of thickness type, the global translucent films market has been segmented as:

  • Up to 1 mil
  • 1 to 2 mil
  • Above 2 mil

On the basis of application, the global translucent films market has been segmented as:

  • Printing
  • Packaging
  • LED Lighting
  • Labelling

On the basis of end use industry, the global translucent films market has been segmented as:

  • Food & Beverage Industry
  • Pharmaceutical Industry
  • Personal Care and Cosmetics Industry
  • Others

Exhibit- 1

translucent-films-market-0.jpg

Global Translucent Films Market: Key Players

Some key players that currently operate in translucent films market across the globe can be segmented into three tiers based on their revenue as follows:

  • Tier -1 (includes market leader’s players with revenue of more than 2 Bn)
    • 3M Company
  • Tier-2 (includes market players with revenue between 5 Mn – 500 Mn)
    • Hexis S.A.
    • Cosmo Films Limited
    • Grimco, Inc
    • Marvel Vinyls Limited
  • Tier-3 (includes market players with revenue between less than 5 Mn)
    • Decorative Films LLC

Exhibit- 2

translucent-films-market-1.jpg

Exhibit-2 shows production cluster by regions, where in size of the cluster represents production volume

Key Product Launches:

  • On 22 April Amcor limited launched new silicon oxide coated translucent films – AmLite Ultra pack which provides barrier to oxygen transmission that is 30% better than a standard aluminum laminate formation. This enables reduction in the weight of films in the flexible format packs, there by reducing the weight by 21% and overall carbon footprint by 40%.
  • In August, 2017 Ulfex launched the film for candy packaging. It consists of bi-axially oriented polyethylene terephthalate (BOPET) film which consists of low capacity, gloss white anti – static twist wrap polyester film.

This study by TMR is all-encompassing framework of the dynamics of the market. It mainly comprises critical assessment of consumers’ or customers’ journeys, current and emerging avenues, and strategic framework to enable CXOs take effective decisions.

Our key underpinning is the 4-Quadrant Framework EIRS that offers detailed visualization of four elements:

  • Customer Experience Maps
  • Insights and Tools based on data-driven research
  • Actionable Results to meet all the business priorities
  • Strategic Frameworks to boost the growth journey

The study strives to evaluate the current and future growth prospects, untapped avenues, factors shaping their revenue potential, and demand and consumption patterns in the global market by breaking it into region-wise assessment.

The following regional segments are covered comprehensively:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • The Middle East and Africa

The EIRS quadrant framework in the report sums up our wide spectrum of data-driven research and advisory for CXOs to help them make better decisions for their businesses and stay as leaders.

Below is a snapshot of these quadrants.

1. Customer Experience Map

The study offers an in-depth assessment of various customers’ journeys pertinent to the market and its segments. It offers various customer impressions about the products and service use. The analysis takes a closer look at their pain points and fears across various customer touchpoints. The consultation and business intelligence solutions will help interested stakeholders, including CXOs, define customer experience maps tailored to their needs. This will help them aim at boosting customer engagement with their brands.

2. Insights and Tools

The various insights in the study are based on elaborate cycles of primary and secondary research the analysts engage with during the course of research. The analysts and expert advisors at TMR adopt industry-wide, quantitative customer insights tools and market projection methodologies to arrive at results, which makes them reliable. The study not just offers estimations and projections, but also an uncluttered evaluation of these figures on the market dynamics. These insights merge data-driven research framework with qualitative consultations for business owners, CXOs, policy makers, and investors. The insights will also help their customers overcome their fears.

3. Actionable Results

The findings presented in this study by TMR are an indispensable guide for meeting all business priorities, including mission-critical ones. The results when implemented have shown tangible benefits to business stakeholders and industry entities to boost their performance. The results are tailored to fit the individual strategic framework. The study also illustrates some of the recent case studies on solving various problems by companies they faced in their consolidation journey.

4. Strategic Frameworks

The study equips businesses and anyone interested in the market to frame broad strategic frameworks. This has become more important than ever, given the current uncertainty due to COVID-19. The study deliberates on consultations to overcome various such past disruptions and foresees new ones to boost the preparedness. The frameworks help businesses plan their strategic alignments for recovery from such disruptive trends. Further, analysts at TMR helps you break down the complex scenario and bring resiliency in uncertain times.

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