Increasing halitosis disease burden across the globe is expected to boost industry growth.
Market Size – USD 10.75 Billion in 2024, Market Growth – CAGR of 13.1%, Market Trends – Expanding geriatric population base globally.
According to a new report by Reports and Data, the Global Halitosis Treatment Market size was valued at USD 10.75 Billion in 2024 and is forecast to exceed USD 28.53 Billion in terms of revenue, at a CAGR of 13.1% through 2028. The market growth is driven by increased consumption of tobacco products and rising prevalence of periodontal diseases across the globe.
Halitosis is a condition of bad breath arising due to one of the many factors, including bad oral hygiene, side-effect of medications, alcohol consumption, smoking, crash diets, diabetes, GERD, lactose intolerance, and gum diseases, and others. It is a clinical condition that generally leads to social restraints.
The condition has become a major issue across the globe where a moderate case of halitosis is quite high, severe cases are limited to 5% of the population only. In the US, approximately 80 million people spend more than USD 10.75 Billion annually on oral hygiene products. Rising prevalence of halitosis coupled with increasing awareness regarding the disease and its treatment will foster halitosis market size through 2028.
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The global Halitosis Treatment market is expected to register significant growth throughout the forecast period. The pharmaceutical & healthcare sector has register significant revenue growth over the recent past. Technological advancements in the healthcare and medical sector, availability of latest tools and techniques, increasing investments in the healthcare sector and improving healthcare infrastructure are key factors boosting market growth. In addition, rising funds by several public and private sectors, high adoption of POC diagnosis and home care settings, is further fueling market growth.
The current pandemic has been very challenging for all industries including the healthcare and pharma sector. Shortage of medicines, vaccines and others healthcare facilities is expected to open lucrative growth opportunities for market players in going ahead.
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Competitive Landscape:
The report offers detailed information about recent activities by market players, their market position, financial status, global standing, services and product portfolio along with license agreement. These key players are adopting various strategies such as partnerships, collaborations, merger and acquisitions, and joint ventures to gain robust footing in the market. These players are also investing in research and development activities to come up with enhanced materials and products.
Leading companies operating in the global Halitosis Treatment market
Colgate-Palmolive Company, Dr. Harold Katz, LLC, All USA Partners LLC., Rowpar Pharmaceuticals, Inc., Listerine, Abbott, AstraZeneca, Novartis, Oral B, GSK, Philips Oral Healthcare, Pfizer, and Roche among others.
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The report further sheds light on market segmentation and regional bifurcation.
Halitosis Treatment Market Segmentation:
Type Outlook (Revenue, USD Billion; 2024-2028)
- Pathological
- Non-Pathological
Indication Outlook (Revenue, USD Billion; 2024-2028)
- Lungs
- Liver
- Respiratory
- Systemic
- Gastrointestinal
- Others
Diagnostic Tests Outlook (Revenue, USD Billion; 2024-2028)
- Gas Chromatography
- Halimeter
- Beta-galactosidase activity assay
- Others
Drug Treatment Outlook (Revenue, USD Billion; 2024-2028)
- Antiseptic
- Antacids
- Ranitidine
- Other
End Users Outlook (Revenue, USD Billion; 2024-2028)
- Hospitals
- Clinics
Key Regional Markets:
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East & Africa
Key findings in the report:
- Information about key trends, technological developments, growing focus on drug discovery and investments in research and development activities
- Detailed insights about manufactures, product portfolios, pricing analysis and financial pricing
- Technological developments and detailed analysis in the volatile competitive landscape.
- New strategies adopted by new and emerging market players
- Estimation about manufactures, sales and import and export dynamics
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