Direct-to-Consumer Laboratory Testing Market: Overview

  • According to the Food and Drug Administration (FDA),  direct-to-consumer laboratory tests are diagnostic tests marketed directly to consumers without the involvement of a health care provider
  • In case of direct-to-consumer laboratory tests, the customer collects the sample such as urine & saliva and then sends it to the company for testing and analysis
  • Some direct-to-consumer laboratory tests are based on clinical data that support the information and analysis provided while other tests may have varying levels of evidence supporting their claims
  • The global direct-to-consumer laboratory testing market is anticipated to expand at a significant pace during the forecast period, owing to increase in consumer awareness &  education about these tests, rise in number of people using these tests proactively, and growing trend for using direct-to-consumer laboratory testing for ancestry

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Drivers of Global Direct-to-Consumer Laboratory Testing Market

  • Rise in emphasis on patient-driven health care and easy access to patients as consumers through various sources such as internet and media are expected to drive the global direct-to-consumer laboratory testing market
  • Increase in adoption of direct-to-consumer laboratory testing for assessing diet & nutrition, cost-effectiveness, and increase in demand for easy-to-use test kits are various factors expected to support the growth of the direct-to-consumer laboratory testing market during the forecast period
  • In December, Vitagene launched two health and wellness products based on DNA test results. These products are expected to enhance the company`s health and wellness services by including tailored food plans and customized exercise regimens

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Genetic Testing Segment to Gain Market Share

  • Based on test type, the global direct-to-consumer laboratory testing market can be classified into blood cell count, cholesterol level testing, HIV testing, pregnancy testing, substance abuse testing, urinalysis, and genetic testing
  • The genetic testing segment is anticipated to gain significant share in the global direct-to-consumer laboratory testing market during the forecast period, owing to new product launch, increase in number of market players offering direct-to-consumer genetic test kits, and enormous growth in direct-to-consumer testing, especially in developed countries across the globe

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Disease Risk Assessment Segment to Exhibit Significant Growth  

  • Based on application, the global direct-to-consumer laboratory testing market can be classified into disease risk assessment, diet & nutrition, health & fitness, ancestry testing, and others
  • The disease risk assessment segment is anticipated to gain significant share in the global direct-to-consumer laboratory testing market during the forecast period, owing to rise in importance for early diagnosis of disease diagnostic and increase in prevalence of cancer, diabetes, obesity, and cardiovascular diseases
  • In January 2019, 23andMe received Food and Drug Administration (FDA) approval for a consumer test for hereditary colorectal cancer syndrome

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Key Players in Global Direct-to-Consumer Laboratory Testing Market

Major players operating in the global direct-to-consumer laboratory testing market are:

  • 23andMe, Inc.
  • Any Lab Test Now, Inc.
  • Counsyl, Inc.
  • EasyDNA
  • Gene by Gene, Ltd.
  • HealthCheckUSA
  • Myriad Genetics, Inc.
  • Quest Diagnostics, Inc.
  • Veritas Genetics
  • Vitagene, Inc.

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