Basketball is a game played by two competing teams; each team has five players on a court. The teams collect points by throwing the basketball across an elevated horizontal hoop. Basketball equipment is used in playing basketball. There are various types of equipment which are required to participate in the basketball game. Professional clubs such as the NBA (National Basketball Association) have very exact parameters for the official basketball and related equipment they use.
The growing number of scholarships and sponsorships are projected to drive the development prospects of the basketball equipment market during the forecast period all across the globe. Advertising campaigns by well-known athletes, sportsmen, and celebrities is a long-standing and successful marketing plan followed by most renowned sports equipment producers. These are factors which are estimated to boost the basketball equipment market in the near future globally. However, the prices of raw material used for making basketball equipment is inconsistent, which is projected to hinder the basketball equipment market during the forecast period.
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The global basketball equipment market has been segmented based on product type, end user, fixture type, installed location, distribution channel, and region. Based on product type, the basketball equipment market is divided into basketball shoes, basketballs, backstop, backboard, basket goal, scoreboard & shot clock, basketball accessories, and basketball training equipment. Basketball is further bifurcated into different sizes such as 3 size, 5 size, 6 size, 7 size, and 10 size. Basketball shoes are expected to dominate the market during the forecast period. In terms of end user, the market is divided into men, women, and kids. Based on fixture type, the market is bifurcated into portable equipment and non-portable equipment. On the basis of installed location, the basketball equipment market is divided into indoor basketball and outdoor basketball. Based on distribution channel, the market is divided into online and offline. The offline segment can be further bifurcated into discount retailers, specialty stores, department stores, and sports stores. The online segment is also bifurcated into direct sales and third-party sales. The offline segment held a prominent share in terms of revenue. However, the online segment is expected to grow in the near future.
In terms of region, the global basketball equipment market is segmented into North America (NA), Europe (EU), Asia Pacific (APAC), Middle East & Africa (MEA), and South America (SA). North America country-level analysis features the U.S., Canada, and Rest of North America. Analysis and forecast of the basketball equipment market in Europe includes markets across the U.K., Germany, France, and Rest of Europe. Similarly, Asia Pacific includes India, China, Japan, and Rest of Asia Pacific. Middle East & Africa includes the basketball equipment market analysis and forecast of GCC countries, South Africa, and Rest of Middle East & Africa. The South America basketball equipment market is segmented into Brazil, Mexico, and Rest of South America. North America is expected to dominate the market for basketball equipment products due to a huge consumer base in the region along with the strong attraction toward basketball as a sport.
Key players operating in the basketball equipment market globally include Porter Athletic, Spalding Sports Equipment, BSN Sports, AALCO Manufacturing, Draper, Inc., Adidas America Inc., Amer Sports, Nike, Inc., Rawlings Sporting Goods, ASICS, Baden Sports, FILA, Joma Sport, Lifetime Products, McDavid, Under Armour, Inc., Cosco India Ltd., Jaypro Sports, LLC, Korney Board Aids, and Present First Team Inc. Key players in the basketball equipment market are projected to observe growing demand for basketball equipment in the near future owing to the increasing popularity of basketball. Manufacturers are launching new and good quality equipment with wide product portfolios. Furthermore, vendors are concentrating on improving the distribution channels especially the online channel to raise the efficiency in the market. As a result, the basketball equipment market is estimated to witness an improvement globally. Basketball equipment is an active industry, and its improvement is supported by factors such as technology and innovative products.
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