Know the reasons why Samsung is still one of the most sought-after brands in India.Samsung has managed to retain a somewhat aspirational tag, much like Apple, even as it competes aggressively price-wise with Chinese brands that are favoured by deal-seekers and the budget conscious consumers.
In the third quarter of 2020, the brand managed to gain top spot in the Indian smartphone landscape with 24% market share. The whole “boycott Chinese brands” argument possibly did little to fuel the brand ascension to top spot. Previously, the number-one position was held by Xiaomi while Samsung and Vivo have been jostling for second spot over the past couple of years.
Samsung phones typically offer a robust array of features at prices that might be very marginally above their Chinese counterparts. This is possibly what has helped the brand maintain its aspirational tag, even while being able to appeal to the mass market, and therefore achieve aggressive sales targets.
The brand has also been careful to ensure that it appeals to all of India’s price segments. Samsung has its share of high end models, but you will not be hard-pressed to find Samsung mobiles under 10000 INR either.
Best Samsung phones in the affordable segment
Some of the best Samsung mobiles under 10,000 INR include the Samsung A50, the Samsung M11 and the Samsung M01. These Samsung phones boast an impressive selection of features considering their price, and act as a good example of how the brand delivers value at any price point.
The M11 comes with 3GB RAM, 32GB storage, a 13MP triple rear camera and an 8MP front-facing camera, and a large 5,000 mAh battery. Clearly, Samsung is cognizant of the fact that in this price segment, users might have a very on-the-go lifestyle that leaves them with little desk-time to charge their phones. The smartphone also comes with a 1.8GHz octa core processor.
If you are looking to get a Samsung phones that is priced a little over 7,000 INR, one of the following two options fit the bill.
Typically priced at about 7,500 INR, the Samsung Galaxy M01 comes with 3GB RAM and 32GB internal storage storage (expandable up to 512GB), a 4000 mAh battery, and a decent processor. Its dual rear camera set-up has one 15MP lens and a 2MP depth sensor, and it also comes with a 2MP selfie shooter.
If you prefer smaller phones, you will be absolutely delighted to note that this phone is substantially smaller than the 6-inch plus models doing the rounds right now. The Samsung Galaxy Mo1 has a 5.7-inch screen size.
The Samsung Galaxy A50s, on the other hand, is likely to appeal to users who prefer larger phones with its 6.4-inch screen. This Samsung phone runs on the Exynos 9611 octa core processor and a 4000 mAh battery, and it comes with 4GB RAM and 128GB of internal storage. It also comes with a triple rear camera set-up, with one 48MP lens, one 5MP lens and one 2MP lens, not to mention a 32MP selfie camera. The Samsung Galaxy A50 should certainly qualify as the best Samsung mobile under 10,000 INR.
Whether you are looking for these budget models or the high-end Samsung Galaxy S20, or mid-range models like the Samsung Galaxy M31s, you can get a truly value-for-money, durable phone from the brand in any price segment. This is what has helped the brand to maintain its position at the top of the charts.
Besides all of this, Samsung ensures that it checks all the boxes with regards to servicing requirements; users can choose to chat, email or WhatsApp their smartphone issues. Get your Samsung phone now by shopping on the Bajaj Finserv EMI Store, without having to wait to save up. Simply use your Bajaj Finserv EMI Network Card to pay for your phone in easy monthly instalments.