Fresh Meat Packaging Market Size, Top Key Players, Latest Trends, Regional Insights and Global Industry Dynamics By 2026

Packaging Companies Adhere to Good Food Safety Practices to Avoid COVID-19 Contamination

Since it is suspected that the novel coronavirus may have originated from animals, stakeholders have become more aware about maintaining the safety of meat. There is a high chance of transmission of COVID-19 from food and food packaging. Hence, companies in the fresh meat packaging market are educating their logistics partners and other stakeholders in the value chain to avoid cross contamination while packaging the meat.

Good food safety practices recommended by the World Health Organization (WHO) are being followed by companies in the fresh meat packaging market. Since COVID-19 has led to a dip in meat consumption, companies in the fresh meat packaging market are rethinking their online marketing and sales strategies to boost product uptake via eCommerce. Packaging companies are encouraging consumers to disinfect food packaging surfaces with household sanitizers to ensure safety.

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Case-ready Packaging Maximizes Protection, Alleviates Demand Uncertainties

Amid health concerns surrounding the novel coronavirus, companies in the fresh meat packaging market are boosting their output capacities for case-ready packaging solutions. These solutions not only help to maximize protection of raw meat, but are also used to offset supply and demand uncertainties.

The fresh meat packaging market is predicted to climb a volume growth from ~924,165 tons in 2020 and surpass the volume of ~1,255,795 tons by 2028. High quality barrier technologies, such as vacuum sealing, barrier films, and modified temperatures are being used to ensure the freshness of raw meat. Packaging companies are witnessing a transition from fresh cutting and packaging operations to scaling of eCommerce pickups of perishable items.

Bio-plastics, Molded Fibers Offer Compostable, Biodegradable Packaging Material

A balance between sustainability and performance is being met by companies in the fresh meat packaging market that are becoming aware about consumer concerns for polystyrene foam tray covered with plastic film. Packaging companies are incorporating more recycled materials in their solutions to achieve consumers’ sustainability goals. They are producing bio-plastics and molded fiber materials to meet performance requirements in packaging to keep the meat fresh for consumption.

The fresh meat packaging market is slated to register a volume CAGR of 4.3% during the forecast period. Bio-plastics and molded fibers are offering packaging that is compostable and biodegradable. Manufacturers are establishing continuous research in sustainable materials whilst overcoming challenges to contain moisture and prevent the meat from sticking to packaging.

Eco-friendly Individual Packets Enable Perfectly Portioned Servings of Seafood

Companies in the fresh meat packaging market are increasing efforts to draw design innovations in seafood packaging. They are boosting their production capabilities in eco-friendly individual packets that are perfectly portioned servings. In order to make seafood products approachable, companies should improve their design capabilities to ensure food safety and freshness of the product.

Modified atmosphere packaging is a fast growing phenomenon in the poultry industry, since this meat supports growth of microorganisms. Even seafood packaging requires high concentrations of carbon dioxide as compared to poultry.

Companies Focus on Improving Packaging Design, Material Exposure Capabilities for Lamb Meat

Lamb packaging is creating new business streams for manufacturers in the fresh meat packaging market who are increasing the availability of corrugated packaging solutions for the same. Stakeholders are increasing focus to deliver premium lamb with standard quality and design in packaging solutions. Manufacturers in the fresh meat packaging market are boosting their production in cardboard-based corrugated boxes with high strength and durability. They are increasing the availability of affordable packaging solutions in cardboard-based and environment-friendly packaging, since plastic and expanded polystyrene are facing a ban across nations.

Packaging companies are improving their design and material exposure capabilities for lamb meat to offset incidence of contamination.

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Fresh Meat Packaging Market: Overview

  • According to Transparency Market Research’s latest market report on the fresh meat packaging market for the historical period 20152019 and forecast period 20202028, rising demand for flexible packaging over rigid and aesthetic dispensing of food items via transparent packaging is projected to drive the market
  • Globally, the revenue generated by the fresh meat packaging market is projected to expand at a CAGR of 4.3% in terms of value during the forecast period

Exigency of Proper Packaging to Extend Shelf Life of Fresh Meat

  • Shelf life is known to be a vital parameter among several end users (i.e. co-packers, retailers, and meat producers) while choosing correct packaging films and their respective compatible packaging type
  • High barrier films and prominence of relevant packaging types, such as MAP and vacuum enabled co-packers, retailers, and meat producers to extend the shelf life of fresh meat products by approximately 10x. Additionally, barrier films also supplement the visual appearance of meat products, which, in turn, attracts consumers to buy fresh meat.
  • Barrier films offer protection to meat products from moisture and dust, and maintains the freshness for relatively longer durations. Such packaging also prevents this perishable food product from becoming stale.
  • Globally, the vacuum skin packaging stand up pouches are expected to bolster the demand for moisture-free meat packaging in the future and therefore, are expected to expand at a CAGR of 4.4% by 2028

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